Recruitment Marketing Specialist (Part-Time / Contract)

Brisbane-based | Hybrid or Remote (Hybrid preferred)

About Us

Fitness Lifestyle International (FLI) is a premium talent partner and employer brand consultancy partnering with some of Australia’s most exciting fitness, wellness, and lifestyle brands.We build high-performing teams, talent pipelines, and employer brands that attract the best people in the industry.

From boutique studios to national gym groups, we work closely with founders and leadership teams to shape how they hire, grow, and retain talent.

The Opportunity

This is a part-time, hybrid role for someone who sits at the intersection of:

• Recruitment

• Digital marketing

• Content & performance

You’ll work directly with the Founder to execute high-performing recruitment marketing campaigns, with a strong focus on paid advertising, content, and candidate attraction funnels.

This is a hands-on execution role with clear ownership across campaigns and performance.

What You’ll Be Responsible For

1. Recruitment Campaign Execution

• Build and launch job campaigns across LinkedIn, Seek, and other platforms

• Write and optimise high-converting job ads

• Manage campaign timelines, rollouts, and application flow

• Support talent pooling and pipeline-building strategies

2. Paid Advertising & Digital Marketing

• Plan, build, and manage Meta (Facebook & Instagram) ad campaigns

• Create and test ad creatives, copy, and targeting strategies

• Monitor performance and optimise campaigns based on results

• Support broader paid and organic traffic strategies for candidate attraction

3. Content & Employer Brand

• Create high-quality content for LinkedIn and Instagram (posts, carousels, reels)

• Translate briefs into polished, on-brand content aligned to FLI’s premium positioning

• Support storytelling across roles, clients, and candidate journeys

• Maintain consistency across all brand touchpoints

4. Candidate Engagement & Marketing

• Draft and schedule EDMs and candidate outreach campaigns

• Support nurture sequences across the candidate journey

• Assist with database engagement and segmentation

• Contribute to improving candidate experience through communication and content

5. Systems & Marketing Operations

• Work across platforms such as:

  • ATS (Teamtailor, Jobadder or similar)

  • Email marketing platforms (Mailchimp)

  • Meta Ads Manager

  • Canva

• Maintain organised campaign workflows, templates, and assets

• Track key metrics (applications, CPL, engagement, conversions)

Who This Role Is Perfect For

You might come from:

• Recruitment marketing or talent attraction

• Digital marketing with campaign management experience

• Performance marketing (Meta-focused)

• A hybrid background across marketing + recruitment

What We’re Looking For

• Proven experience in digital marketing and paid ads (Meta essential)

• Strong copywriting and content creation skills

• High attention to detail and strong visual presentation

• Ability to manage multiple campaigns simultaneously

• Data-driven mindset with the ability to optimise performance

• Strong Canva skills (non-negotiable)

• Organised, proactive, and execution-focused

Bonus if you have:

• Experience in recruitment or talent acquisition

• Experience with ATS platforms

• Experience running lead generation or funnel-based campaigns

The Setup

• Part-time: 10-15 hours per week (flexible, opportunity to grow)

• Hybrid: Primarily remote, with occasional in-person collaboration

• Location: Brisbane preferred

Why Join FLI

• Work directly with a founder building a premium, high-growth business

• Exposure to and collaboration with leading fitness, wellness, and lifestyle brands

• Be part of building innovative talent and brand platforms

• High level of ownership, creativity, and impact

• Flexible working structure designed around performance, not hours

How to Apply

Please send:

• Your CV

• Examples of Meta campaigns, content, or marketing work

• A short note on why this role interests you

We look forward to meeting you!